1
logo design is a mixture of modern design with mom and pops charm
![](/clients/07_gelatoBar/1_logo/1.png)
2
color pallet was chosen to reflect ice-cream & chocolate colors
![](/clients/07_gelatoBar/2_color_pallet/1.png)
3
individual icons were created by hand to follow a certain look & feel
![](/clients/07_gelatoBar/3_illustration/1.png)
4
website is following the color pallet and patterns reflex mom and pops cloth colors
![](/clients/07_gelatoBar/4_website/1.png)
![](/clients/07_gelatoBar/4_website/2.png)
5
printed material following the brand design
![](/clients/07_gelatoBar/5_merchandise_print/1.png)
![](/clients/07_gelatoBar/5_merchandise_print/2.png)
![](/clients/07_gelatoBar/5_merchandise_print/3.png)
![](/clients/07_gelatoBar/5_merchandise_print/4.png)